Loyalty card price for a small shop

A loyalty card from The Usual costs A$49 a month per shop, with the first month free. A counter stand is A$15, or A$20 with a custom design, and you pay for it once. Prices include GST where it applies.
The Usual stand: a small counter stand that customers tap their phone on.

What the monthly price covers

One shop, one card design, and as many customers and stamps as come through the door. The price does not change with how many customers you have. You get your dashboard, your public shop page and your daily numbers as a CSV. We set up your hours and card with you.

What a stand costs

A$15 for a standard stand, or A$20 with a custom design. You pay once, not monthly. Most shops need one, at the counter beside the till.

A worked example

One shop, one standard stand, kept for twelve months: the first month is free, so you pay eleven months at A$49 plus A$15 once. That is A$554 in the first year. You can stop whenever you like, so the real figure may be less.

What to compare on any loyalty card price

Check whether the price changes with your customer or visit count, whether each extra shop costs more, whether there is a setup fee, and whether the customer has to install an app. Check too whether the price is in Australian dollars and includes GST. Our comparison pages for Stamp Me, Square Loyalty and Loopy Loyalty show each vendor’s published prices and the date we read them.

What is not included

There is no till or EFTPOS link, no wallet card, no customer app and no push notifications. Stamps are not tied to how much someone spends. If you need points that follow each sale, a system built into your till is the better fit.

Getting started

Send us your details and we will set up your hours and card with you. Your first month is free.

Start your free month

See how The Usual works