Terms
Last updated 9 November 2026
These terms have two parts. Café terms are for shop owners who subscribe. Customer terms are for people who hold a card.
Who we are
The Usual is a small business in Victoria, Australia. You can reach us at hello@theusualcard.com. These terms are governed by the law of Victoria, Australia.
Café terms
Price
The Usual costs A$49 a month per shop. The first month is free. There is no lock-in. You can stop any time, and it ends at the end of the month you have paid for. We do not refund part months, except where the law says we must. Prices include GST where it applies.
Stands
A stand costs A$15, or A$20 with a custom design. Both prices are one-off, and both include GST where it applies.
Your card and rewards
You set the reward, and you honour it. You can change or end your card. If you do, tell your customers fairly and give them a chance to use what they have earned.
How we guard against cheating
Some stands can be copied by someone with the right app. So the service has limits. A customer can earn at most 5 stamps a day at your shop (by your shop’s local day), at least a minute apart. Basic stand taps are refused when your shop is closed, using the hours and days you set in the dashboard.
If we find a stamp came from a forged or copied tap, we remove it. You can also block a customer yourself from the dashboard.
We can get this wrong, so check before you refuse a reward.
Your customers’ details
Your dashboard shows each regular’s first name, when they joined, their stamps, visits, rewards, usual day and time, and which stand each stamp came from. It does not show their phone number. The CSV export has daily counts only, with no names. Use what you see to run your card and nothing else. Do not use customers’ details to send them marketing unless they have agreed to it (Spam Act 2003). See our privacy policy.
Acceptable use
Do not tamper with, clone or rewrite a stand. Do not scrape the service, probe it for weaknesses, or use it to harm anyone.
The service
We provide The Usual as it is. We do not promise it will always be up, and we may change features. To the extent the law allows, our total liability to you is capped at the fees you paid in the last 3 months. Nothing in these terms excludes, restricts or changes your rights under the Australian Consumer Law.
Ending
Either of us can end the agreement. We can suspend your shop for abuse or non-payment. If we change these terms, we will email shop owners 14 days before the change starts.
Customer terms
A card belongs to a shop, not to us. The shop decides the reward and honours it, and it can change or end its card. Stamps have no cash value, and you cannot sell or transfer them. Stamps that come from forged or copied taps can be removed, and the shop may stop you earning if it happens more than once. Please tap once per purchase, on the stand at the counter. Do not tamper with stands.
The shop can see your first name and your card activity, but not your phone number. What we keep and how to delete it is in the privacy policy. The service is provided as it is, and nothing here limits your rights under the Australian Consumer Law.
One text when you are a stamp away
By joining you agree to get at most one text per card each time you are one stamp away from a reward. It comes from the shop, sent through The Usual, to the mobile number you joined with. You can stop these texts any time on your cards page. We do not charge you for them, though your own plan may treat a standard text as part of its usual rates.